Hey, I’m Dhrishti Jadhav aka currently doing my MBA in marketing drinking 3 cups of coffee a day while pretending to understand Excel, and I’ve officially launched this digital space to make marketing make sense.
Let’s be honest digital marketing sounds cool… until it throws terms like “conversion rate optimization” or “funnel strategy” at you and you just sit there blinking like a confused cat. Been there, survived that, and now I’m here to break it all down with memes, mini case studies, and just enough brain cells to explain it without making your head spin.
This page is my little side hustle/love child born from two things:
1) my obsession with figuring out how marketing actually works in the real world, and
2) my refusal to gatekeep what I’m learning in class, in internships, and by testing stuff myself (aka failing a few times but making it look cute).
Whether you’re a total beginner, a curious student, or someone who’s heard the word “algorithm” one too many times — you’re welcome here. I’ll be your guide, your marketing buddy, and your honest cheerleader who tells you the truth: yes, email marketing still works, and no, boosting every Instagram post is not a strategy.